{"id":5462,"date":"2023-11-02T16:18:03","date_gmt":"2023-11-02T14:18:03","guid":{"rendered":"https:\/\/2023.bto.travel\/programma\/digitalizzare-esperienza-di-prenotazione-per-i-tuoi-clienti\/"},"modified":"2024-07-24T15:27:45","modified_gmt":"2024-07-24T13:27:45","slug":"digitalize-the-booking-experience-for-your-customers","status":"publish","type":"eventi","link":"https:\/\/2023.bto.travel\/en\/programma\/digitalize-the-booking-experience-for-your-customers\/","title":{"rendered":"Why (and How) to Digitalize the Booking Experience for Your Customers"},"content":{"rendered":"\n<p>Digital is now the basis of booking experiences in the most important companies in the world.<\/p>\n\n\n\n<p>Together, we will delve deeply into why (and how) digitizing the booking experience is fundamental for both the company and the customer, by studying the case histories of international brands and the testimony of Barbara Manzotti, hospitality manager of Tenuta di Castellaro, a prestigious winery that is part of Sicilian enology.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BTO2023 | Perch\u00e9 (e come) digitalizzare l\u2019esperienza di prenotazione per i tuoi clienti\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/N_UrFpyBQ7w?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Digital is now the basis of booking experiences in the most important companies in the world. Together, we will delve deeply into why (and how) digitizing the booking experience is fundamental for both the company and the customer, by studying the case histories of international brands and the testimony of Barbara Manzotti, hospitality manager of &hellip; <a href=\"https:\/\/2023.bto.travel\/en\/programma\/digitalize-the-booking-experience-for-your-customers\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","program_day":[74],"hall":[53],"orario":[],"tematiche":[60],"tipologie":[68],"class_list":["post-5462","eventi","type-eventi","status-publish","hentry","program_day-23-november","hall-hall-5","tematiche-food-wine-tourism-en","tipologie-product-presentation-en"],"acf":{"featured_event":false,"lingua_evento":"it","bidir_speaker_event":"","sottotitolo_evento":"","datetime_inizio":"2023-11-23 12:00:00","datetime_fine":"2023-11-23 12:50:00"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why (and How) to Digitalize the Booking Experience for Your Customers - BTO2023 | Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2023.bto.travel\/en\/programma\/digitalize-the-booking-experience-for-your-customers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why (and How) to Digitalize the Booking Experience for Your Customers - BTO2023 | Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"Digital is now the basis of booking experiences in the most important companies in the world. 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