{"id":5346,"date":"2023-10-20T10:28:14","date_gmt":"2023-10-20T08:28:14","guid":{"rendered":"https:\/\/2023.bto.travel\/programma\/turismo-sostenibile-tra-certificazioni-ai-fattore-umano\/"},"modified":"2024-07-24T14:42:11","modified_gmt":"2024-07-24T12:42:11","slug":"the-impact-of-measuring-impacts","status":"publish","type":"eventi","link":"https:\/\/2023.bto.travel\/en\/programma\/the-impact-of-measuring-impacts\/","title":{"rendered":"The Impact of Measuring Impacts: Sustainable Tourism Amidst Certification, Artificial Intelligence and the Human Factor"},"content":{"rendered":"\n<p>A key element in monitoring the impact of tourism activities, standards and new measurement methodologies is at a double crossroads: between artificial intelligence and the human factor, between demands for uniformity and isolated progress.<\/p>\n\n\n\n<p>Does the increase in information go hand in hand with the increase in knowledge? The panel addresses these issues with a focus on the three dimensions of sustainability in travel &#8211; environmental, social, governance &#8211; and a glimpse of the worldwide scene.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BTO2023 | L\u2019impatto della misurazione degli impatti: il turismo sostenibile tra certificazioni...\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/JyrkPxPdZMg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>A key element in monitoring the impact of tourism activities, standards and new measurement methodologies is at a double crossroads: between artificial intelligence and the human factor, between demands for uniformity and isolated progress. Does the increase in information go hand in hand with the increase in knowledge? The panel addresses these issues with a &hellip; <a href=\"https:\/\/2023.bto.travel\/en\/programma\/the-impact-of-measuring-impacts\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","program_day":[73],"hall":[59],"orario":[],"tematiche":[54],"tipologie":[55],"class_list":["post-5346","eventi","type-eventi","status-publish","hentry","program_day-22-november","hall-hall-1","tematiche-digital-strategy-innovation-en","tipologie-panel-en"],"acf":{"featured_event":false,"lingua_evento":"it","bidir_speaker_event":[5393,4700],"sottotitolo_evento":"","datetime_inizio":"2023-11-22 12:00:00","datetime_fine":"2023-11-22 12:50:00"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Impact of Measuring Impacts: Sustainable Tourism Amidst Certification, Artificial Intelligence and the Human Factor - BTO2023 | Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2023.bto.travel\/en\/programma\/the-impact-of-measuring-impacts\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Impact of Measuring Impacts: Sustainable Tourism Amidst Certification, Artificial Intelligence and the Human Factor - BTO2023 | Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"A key element in monitoring the impact of tourism activities, standards and new measurement methodologies is at a double crossroads: between artificial intelligence and the human factor, between demands for uniformity and isolated progress. 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