We will be talking about generative chats (ChatGPT, Google Bard), showing some practical cases of use by a hotelier but also indicating some limitations these tools present.
We will take a look at the following uses:
- Writing or reviewing email texts
- Preparing responses to reviews
- Receiving ideas for content to be published on social channels
- Generating content for stories about and attractions in your area
- Synthesizing articles and other content to prepare the company newsletter
We will then delve deeply into the opportunities that AI offers in management control